Nike

Zoom Victory Spike represents Nike’s latest innovation with it’s super-light Flywire shoes. The revolutionary lightweight design is creating quite the buzz in the industry.

Features of these Nike Zoom Victory Sneakers Include:

Designed for middle distance events like the 800m and 5,000m
Weigh in at …

Working with a German sports research scientist, Nike designed a shoe called the Pidima (Greek for Leap) to suport the needs of world-class gymnasts. The shoe is specifically designed for the vault competition and represents the smallest Nike shoe ever produced. Essential to the design is …

The US Basketball team nicknamed the Redeem Team looking to rebound from their lackluster performance and bronze metal finish in the 2004 Athens Olympics. Insupport of the team, and with the theme of playing with unity, Nike has released the United We Rise collection that includes …

Making its Olympic debut in Beijing is the sport of BMX, or Bicycle Moto Cross. It represents the non-motorized version of motocross and includes freestyle and jumping. Nike is unveiling a shoe specifically designed for this sport called Nike Dunk Gyrizo (Greek for wheel). Although …

Even though Nike is not an official Olympics sponsor, they are getting very creative with ways to capitalize on the events anyway. The release of this playful Olympic Mascot Shoe Pack is a clear example. These five models pay tribute to the Olympic mascots.

Designed to express …

This olympic-inspired running shoe benefits from the same cutting edge features that the US elite athletes will be counting on. The Flywire technology is exclusive to Nike. Nike borrowed a page from NASA by utilizing vectran fibers to thread support through out the …

US Kayakers asked Nike designers to create a lightweight shoe to help them maneuver their boats through gates in a slalom course. The catch is they wanted a performance improvement over competing barefoot which is how they are accustomed to competing. Nike produced the Grigoros …

Nike has made their own impact with this specialty athletic shoe intended to deliver its own punch. Designers at Nike consulted with top athletes in the Taekwondo discipline to appreciate the challenges of the sport. With the objective of preventing injury during training and early qualifying …

Nike developed a shoe specifically for the 3,00 year old martial art of China named wushu. Designers collaborated closely with world-class athletes from this sport and coaches. The name Shaolinquan stands for martial arts in Mandarin.

Features of these Wushu Shaolinquan Sneakers Include:

Weighs a mere 134.5g
Constructed …

HyperDunk Basketball

These crazy kicks were worn by members of the USA Basketball team including Kobe Bryant on their path to Gold medal victory in Beijing. Kobe’s nickname is China is “little flying warrior.” These breakthrough sneakers are also the beneficiary of the innovative flywire technology. This …